Aroma Story
MUSCAT HILLS, OMAN
Covers - 31 Area - 70 sqm / 750sqft Type - Cafe Location - Muscat Hills, Oman
The Aroma Story’s dedication to Ethiopian coffee is thoughtfully reflected in its design, which subtly interweaves African influences into its modern industrial aesthetic. The café becomes a canvas for cultural storytelling, showcasing the rich heritage of its coffee origins.
Upon entering, one is enveloped by an ambiance that pays homage to the birthplace of coffee. The feature wall, adorned with a striking mural, is reminiscent of traditional Ethiopian patterns, infusing the space with a sense of rhythm and movement that is inherently African. This artistic statement piece not only commands attention but also serves as a cultural anchor, imparting a narrative that resonates with the origins of their specialty coffee.
The Aroma Story’s dedication to Ethiopian coffee is thoughtfully reflected in its design, which subtly interweaves African influences into its modern industrial aesthetic. The café becomes a canvas for cultural storytelling, showcasing the rich heritage of its coffee origins.
The materials chosen for the bar and shelving, while industrial in their essence, are arranged in a manner that subtly echoes the geometric intricacies found in African art and architecture. The display of coffee products is not just a commercial feature but also an educational display, inviting patrons to engage with the story of Ethiopian coffee.
The seating is an eclectic mix, with some chairs upholstered in fabrics that echo African textiles, their bold patterns and vibrant colors creating pockets of visual warmth that contrast with the coolness of concrete and steel. These fabrics are not only a nod to the continent's rich textile traditions but also a tactile representation of the diversity within African cultures.